Author: Jorge Olson
Edition: 2nd ed.
Number Of Pages: 296
Publisher: Cube17, Inc.
Release Date: 06-04-2018
Details: ★Beverage Development + Beverage Marketing + Sales Distribution★
HACK THE BEVERAGE INDUSTRY
Are You Ready to Disrupt the Beverage Industry? This brand new second edition is jam-packed with never before seen marketing techniques to reach retailers, consumers, wholesalers, & distributors.
Yes, you'll see the blueprint and step-by-step guide on how to develop and sell beverages. You will also discover cutting edge ideas and techniques to disrupt the beverage industry and separate yourself from the competition.
Discover the best kept secret in beverages: never shown before marketing techniques to reach consumers, wholesalers, distributors and retailers that you can use to completely disrupt the beverage industry.
Tackle the most common beverage industry topics:
✔ Beverage Development
✔ Beverage Marketing
✔ Beverage Distribution
✔ Beverage Formulation
✔ Beverage Packaging
✔ Beverage Sales
✔ Beverage Distribution
The first edition of the book became and stayed as a best seller for 300 weeks. It was written for new beverage industry entrepreneurs in mind. However, it was quickly adopted by the entire beverage industry as the standard for innovation, marketing, beverage development, sales, and distribution. The book quickly became required reading in large beverage companies and used in universities for graduate and undergraduate programs.
What's New In The Second Edition?
ü How to use Social Media to Grow Your Beverage
ü Start with Direct Marketing - Even Before Production
ü Growth Hacks, Short-Cuts and Money Saving Strategies
ü How to Compete With the Big Boys - And Stay
EAN: 9781945196096
Package Dimensions: 8.9 x 6.0 x 0.6 inches
Languages: English
